Sometimes, I'm a busy bunny and I just do not have the time nor the headspace to write for myself. Shit, I can barely be bothered to fling the vac round or cook for the family, so coming up with blogs for my own site tends to fall to the bottom of the pile. I …
Continue reading "Why Writer’s Forget to Write for Themselves!"
"Life is like Accounting - Everything Must Balance" When stepping into the heady world of business, one of the many factors to consider is nabbing oneself a decent accountant. However, with a background in policing this was not an area I was too familiar with. I launched my own business in 2020, following redundancy from …
This guest post was written by Lewis Camp (Copywriter at Big Reach Marketing) It’s now been an entire year since I started my role as a full-time copywriter at Big Reach. The position has been thoroughly enjoyable, presenting me with lots of amazing opportunities to dive into brand new subjects and generally flex my creativity …
Continue reading "Lessons I’ve Learnt as a Professional Copywriter"
Instead of cleaning my house, I’m just going to move to a new one! It’s been ages since I’ve written a blog and the only viable excuse I can offer, is that I’m so damn busy writing for my clients. While I love being busy it does rather leave less time for other things. Some …
The road to publications starts with the 'Development Editor' - that's me!
Some might say that writing is simple - that taking some words and polishing them is easy...
Do you need a Copywriter or a Content Writer? And what on earth is the difference? When I started out writing, I didn’t know whether I was doing ‘copy’ or ‘content’. I didn’t even know the terms existed, never mind that there was a difference. I’ve since discovered that the words I was putting on …
Continue reading "‘Copy’ or ‘content’? At-a-glance guide for small business owners…"
Yes, there is absolutely such a thing. You might think that being an expert in your industry makes you the most qualified to market your services/products. But there are two important reasons as to why that could be the very reason your content isn't getting enough traffic or conversions. The first, undoubtedly, is being too …
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